SEO ROI Calculator for Local Service Businesses

Estimate the dollar value of your Google visibility and discover what improved SEO could earn for your business.

This Local Service Business SEO ROI Calculator helps HVAC, plumbing, roofing, and other contractors estimate the dollar value of their current Google visibility and the potential profit upside from improving their Google Maps and organic rankings. It translates search volume, click-through rates, and conversion assumptions into clear projections for monthly jobs, revenue, profit, and recommended SEO budget so you can make data-driven marketing decisions.

This calculator helps you understand the revenue and profit potential from improving your Google Maps and organic search rankings. It's designed for HVAC, plumbing, pest control, electrical, roofing, and similar service industries.

Inputs

Service Type *

Please select a service type.

Service Area (City, State) *

Please enter your service area.

Average Job Value ($) *

Must be a positive number.

Profit Margin (%) *

Must be between 0 and 100.

Google Maps Current Position *

Please select a position.

Organic Search Current Position *

Please select a position.

Estimated Monthly Searches for Main Keywords *

Must be a positive number.

Current Monthly Jobs (All Channels) *

Must be a positive number.

% of Jobs Currently from Google (Maps + Organic) *

Must be between 0 and 100.

Target Google Maps Position *

Please select a target position.

Target Organic Position *

Please select a target position.

SEO ROI Calculator for Local Service Businesses

Inputs

Results

Current Performance

Target Scenario

Upside & Recommended SEO Budget

Position Risk Analysis